By Beth Rose.
Did you see the clip from American Idol when 18-year-old, Noah Davis, said the word “wig” to Katy Perry? Did you see how shook she was by it? Do you know what any of those words mean? No? Well then, it’s safe to say that you are not a part of stan Twitter.
Whether that is a good or bad thing is up to you, but let’s take a minute to clarify what exactly it means to be a “stan.”
As defined by Urban Dictionary, stan Twitter is “a section of Twitter that is comprised of cult-like-fandoms that worship popular artists or artist groups.” A little extreme? Maybe. But the main idea is that “stans” are people that are extremely active online.
If you aren’t considered a stan, you will quickly be labeled as a “local.” Rather than staying up to date on the newest memes, you’re posting Spongebob memes that were popular over two months ago.
But, being considered a local over a stan isn’t a bad thing, you just aren’t as involved online.
Currently, brands like Vibe Tickets are capitalizing on the reach of stan Twitter. They are using stans to promote their ticket resale site by giving away tickets to accounts that receive a certain number of retweets. Within a week, everyone was tweeting Vibe Tickets in hopes of getting tickets for free.
Now that you know a little more about stan and local Twitter, what are you? A stan? Or a local?